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NBCUniversal Named Among Most Innovative Companies by Fast Company

NBCUniversal was ranked No. 3 in the Media Sector

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March 19, 2024

Fast Company named NBCUniversal as the No. 3 most innovative company in media for 2024. This year’s list shines a spotlight on businesses that are shaping industry and culture through their innovations. These organizations are setting new standards and achieving remarkable milestones in all sectors of the economy.

Fast Company acknowledged that NBCUniversal used its strengths in traditional media to experiment saying “the company opened Super Nintendo World in both its Universal Studios Japan and Hollywood theme parks, leading to attendance and revenue records this year as well as the No. 1 animated movie of the year” 

Fast Company outlined additional growth opportunities within the Destination and Experiences Group as well. “Parks also leveraged last year’s hit Minion movie to debut Minion Land in Universal Orlando Resort in August. And it’s parlaying its continued success in distributing Blumhouse movies such as M3gan and Five Nights at Freddy’s, for a horror-themed experience slated for a 2025 Las Vegas launch. The Universal parks distinguish themselves by featuring interactive gameplay: Super Nintendo World is a real-world video game where guests pick a character and then complete a series of challenges as they try to retrieve the golden mushroom stolen by Bowser Jr.”

Fast Company also highlighted NBCU’s streaming service Peacock. “31 million subscribers, which is well behind the likes of Netflix but stands out in a crowded field by offering live major sports such as baseball, football (including a record-setting audience for a livestreamed event for the NFL wild-card game), and the English Premier League. Its Five Nights at Freddy’s, released simultaneously on streaming and in theaters, became the most-watched title ever on the streaming platform in its first five days while seemingly not diminishing from its $137 million take at the domestic box office.”
 

"We encourage innovation across our teams by doing the best we can to break down barriers, to speak plainly about what's needed and to move quickly. I'm most excited to have consumers rely on our innovative platforms in the moments that matter most to them. For the 2024 election, people can consume our election news and data through our digital platforms whether its through NBC News, NBC News NOW and NBCNews.com."

— Chris Berend, Chief Digital Officer, NBCUniversal News Group

NBCUniversal continues to push innovation across all of our businesses including NBCU News Group, comprised of NBC News, MSNBC, CNBC, NBC News NOW, Telemundo Enterprises and NBCU Local which is the nation's #1 news organization, reaching 70% of American adults.

Explore the full 2024 list of Fast Company’s Most Innovative Companies, 606 organizations that are reshaping industries and culture.

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