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Discover How the 'Wicked' Movie was Brought to Life Through Universal Destinations & Experiences

The cinematic event of 'Wicked' comes to life with inspiring experiential, retail and dining opportunities across Universal Destinations & Experiences.

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December 09, 2024

In honor of Universal Pictures’ Wicked, Universal Orlando Resort, Universal Studios Hollywood, and Universal Studios Singapore are immersing guests in the breathtaking world of Oz. For the first time, the parks are allowing fans to step into the story of Wicked and express their fandom through fashion, accessories and more.

Read more about how each theme park is bringing Wicked to life across Universal Destinations & Experiences globally. 

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Universal Orlando Resort Celebrates Wicked

Universal Orlando Resort welcomes guests to Wicked: The Experience – where they have the unique opportunity to step into the fantastical Land of Oz. This exclusive, one-of-a-kind experience whisks guests along the yellow brick road and into a variety of iconic Wicked locations from Shiz University to the Emerald City. Fanciful costumes and props created by the designers from the film are also on display as guests become immersed in spectacular scenic and theming that will recreate some of the most memorable moments of the film.

Fantabulous-themed dining complement this exciting Wicked experience with splendiferous sweets and alcoholic and non-alcoholic drinks at Emerald City Eats, outside Wicked: The Experience. Plus, at Universal CityWalk, Voodoo Doughnuts and The Toothsome Chocolate Emporium & Savory Feast Kitchen offer limited-time savory treats. Guests must be 21+ with valid photo ID to purchase and consume alcoholic beverages.

Universal Studios Hollywood Celebrates Wicked

Universal Studios Hollywood has transformed its popular Feature Presentation within the theme park and UNIVRS store at Universal CityWalk Hollywood into memorable Wicked experiences. Feature Presentation showcases props from the film and exclusive merchandise, plus the theme park debuted a photo op inspired by the Emerald City, while in tandem with the film’s opening, original costumes from the movie are on display within Universal Cinema, an AMC Theatre, at Universal CityWalk.

Guests also can rejoicify with Wicked-themed dining at Hollywood & Dine within the theme park, and The Toothsome Chocolate Emporium & Savory Feast Kitchen at Universal CityWalk shares the joy with the debut of a limited-time treat inspired by the world of Wicked.

Universal Studios Singapore Celebrates Wicked

At Universal Studios Singapore, guests can meet with iconic characters such as Elphaba, Glinda, and even The Wizard himself. Fans can also be a part of the daily hustle and bustle of the Emerald City life with photo spots featuring a recreation of The Hot Air Cafe Float on In, The Emerald Beautification Salon and more. Guests can receive an Elphaba-or Glinda-inspired makeover, which includes face painting, hair styling, and nail services. At the Universal Studios Store, costumes of The Wizard and Madame Morrible – created by the designers from the film – will be on display. Swankified merchandise will also be available for purchase with Glinda and Elphaba-inspired pink and green designs. Guests can get a taste of this fantastical world with restaurants and carts in the park serving up food and drinks inspired by the Land of Oz.

Even more Wicked celebrations are coming to Universal Studios Japan early next year.

How To Watch Wicked

Universal Pictures’ Wicked is in theaters now - get your tickets on Fandango.